My name is Chittima, and I am a passionate Graphic Designer with a love for art, design, and branding. My goal is to advance my career and challenge myself as an individual, continuously developing my knowledge of design and other creative fields. I have a deep passion for Graphic Design, music, travel, photography, reading and spending quality time with my family and friends. In the future, I plan on using my creativity to contribute to the world to be a better place.
Based on the client's brief, which requires a surreal dream sequence, I have decided to use a special effect in a story featuring a superhero. The story begins with an overtired person who can barely get up in the morning. However, after taking a sip of Boss coffee, she suddenly gains energy and power like a superhero. She enjoys using this newfound power after discovering it.
The primary objective of Street Kitchen's packaging design is to ensure the food is protected and safely delivered to the consumer, while also creating an attractive and convenient way to market the product to prospective customers.
To gain a competitive edge with my packaging design, I considered the following:
- Conducted a thorough study of product competitors' packaging designs to identify their strengths and weaknesses. This information was used to create a unique packaging design that stands out from the competition.
- Focused on the target audience and designed packaging that appeals to their specific needs and preferences.
- Recognised that consumers are becoming increasingly concerned about the environment and prefer products with sustainable packaging. Therefore, my packaging design utilises eco-friendly materials.